Updated: Feb 19
COVID-driven acceleration of digital transformation has exposed the weaknesses in the current state of the global digital identity infrastructure while opening the floodgates to unprecedented levels of digitally enabled fraud. This has intensified the need for secure, reliable, and and trusted digital identities. Biometric face verification and liveness detection are quickly filling this gap and have become synonymous with remote digital onboarding.
Face verification ensures a one-to-one (1:1) match of a face image captured at the time of onboarding with an image captured from a trusted credential such as a driver’s license, or a passport. Liveness detection ensures there is a live human being present at the time of onboarding that is not attempting to conceal their true identity.
Solutions for remote Digital Onboarding vary by vendor and use case but generally include the following steps where the order of operations may vary:
Capture one or more images of a trusted credential.
Extract data from credential and confirm validity.
Capture one or more photo or video images of the user.
Perform one or more liveness checks.
Verify the live image against the image in the credential or in a linked identity database.
Acuity’s latest report Face Verification and Liveness for Remote Digital Onboarding provides unique insight into this high growth market based on Acuity’s proprietary Constellation Market Landscape model.
The Acuity Constellation defines the market landscape and positions vendors in one of four categories - Trailblazers Contenders, Movers and Players - based on Acuity’s proprietary CTPM quadrant-based, visual modeling tool. The CTPM model is based on two multi-faceted indices that evaluate Performance along the X-axis and Market Position along the Y-axis. (For More on the Constellation Model and Process see "Introducing the Acuity Constellation")
Vendors analyzed in the Acuity Constellation Market Landscape for Face Verification and Liveness for Remote Digital Onboarding
Develop proprietary face verification and/or liveness detection software as part of their own digital onboarding solutions or component offerings, or
Offer core biometric face verification and/or liveness detection software integrated into third party digital onboarding solutions.
This includes biometric core technology suppliers, digital onboarding solution providers, identity verification platform players, and biometric platform providers.
With global projections for identity verification revenues to reach between $15 and $18 billion annually by 2024, there is clearly massive room for growth in the face verification and liveness for remote digital onboarding market. And Acuity's analysis found rapid growth is happening now.